Cá Cơm Restaurant
Cá Cơm Restaurant
Cá Cơm Restaurant

Authentic Vietnamese Cuisine in Nha Trang
Authentic Vietnamese Cuisine in Nha Trang
Authentic Vietnamese Cuisine in Nha Trang
Developed a premium yet inviting visual identity
Developed a premium yet inviting visual identity
Developed a premium yet inviting visual identity
Created a logo blending anchovy symbolism with Nha Trang's heritage
Created a logo blending anchovy symbolism with Nha Trang's heritage
Created a logo blending anchovy symbolism with Nha Trang's heritage
BACKGROUND
BACKGROUND
BACK
GROUND
Cá Cơm (Anchovy) is a new authentic Vietnamese restaurant in Nha Trang focused on providing quality Vietnamese cuisine rooted in local traditions and Nha Trang's heritage. The name "Cá Cơm" highlights a commitment to quality and a key ingredient in Vietnamese cuisine.
Cá Cơm (Anchovy) is a new authentic Vietnamese restaurant in Nha Trang focused on providing quality Vietnamese cuisine rooted in local traditions and Nha Trang's heritage. The name "Cá Cơm" highlights a commitment to quality and a key ingredient in Vietnamese cuisine.
Cá Cơm (Anchovy) is a new authentic Vietnamese restaurant in Nha Trang focused on providing quality Vietnamese cuisine rooted in local traditions and Nha Trang's heritage. The name "Cá Cơm" highlights a commitment to quality and a key ingredient in Vietnamese cuisine.
CHALLENGE
CHALLENGE
CHA-
LLENGE
Cá Cơm needed a logo that felt both premium and inviting to reflect its quality and local authenticity, without being strictly "high-end." The challenge was to visually communicate this quality while remaining approachable and connected to its Nha Trang roots.
Cá Cơm needed a logo that felt both premium and inviting to reflect its quality and local authenticity, without being strictly "high-end." The challenge was to visually communicate this quality while remaining approachable and connected to its Nha Trang roots.
Cá Cơm needed a logo that felt both premium and inviting to reflect its quality and local authenticity, without being strictly "high-end." The challenge was to visually communicate this quality while remaining approachable and connected to its Nha Trang roots.





BRAND STRATEGY
BRAND STRATEGY
BRAND STRATEGY
Our team crafted a handwritten wordmark, paired with a sleek line-art logo, to evoke authenticity and warmth. The logo subtly blends anchovy symbolism with the distinctive traditional door frames of old Nha Trang and coastal elements, creating a refined and locally relevant logo.
Deliverables: Logo guideline.
Our team crafted a handwritten wordmark, paired with a sleek line-art logo, to evoke authenticity and warmth. The logo subtly blends anchovy symbolism with the distinctive traditional door frames of old Nha Trang and coastal elements, creating a refined and locally relevant logo.
Deliverables: Logo guideline.
Our team crafted a handwritten wordmark, paired with a sleek line-art logo, to evoke authenticity and warmth. The logo subtly blends anchovy symbolism with the distinctive traditional door frames of old Nha Trang and coastal elements, creating a refined and locally relevant logo.
Deliverables: Logo guideline.




Category
Category
Category
Freelance Work
Freelance Work
Freelance Work
Involvement
Involvement
Involvement
Teamwork
Teamwork
Teamwork
Year
Year
Year
2024
2024
2024
Role / Services
Role / Services
Role / Services
Collaborated in a team to research, explore, and present multiple logo directions
Worked closely with the client from briefing to finalization, designed and prepared print-ready files for the logo
Collaborated in a team to research, explore, and present multiple logo directions
Worked closely with the client from briefing to finalization, designed and prepared print-ready files for the logo
Collaborated in a team to research, explore, and present multiple logo directions
Worked closely with the client from briefing to finalization, designed and prepared print-ready files for the logo
Thanks for checking!
Thanks for checking!
Thanks for checking!
Got a new project you think I'd be a good fit for? Feel free to reach out!
Got a new project you think I'd be a good fit for? Feel free to reach out!
cuc.creative@gmail.com
0357 47 27 95