Baillardran Canelé Box
Baillardran Canelé Box
Baillardran Canelé Box
Packaging design for a traditional French pastry
Packaging design for a traditional French pastry
Packaging design for a traditional French pastry
Designed a paper packaging box for four Baillardran canelés
Designed a paper packaging box for four Baillardran canelés
Designed a paper packaging box for four Baillardran canelés
Focused on reflecting the brand's heritage and gourmet quality
Focused on reflecting the brand's heritage and gourmet quality
Focused on reflecting the brand's heritage and gourmet quality
BACKGROUND
BACKGROUND
BACK
GROUND
La Maison Baillardran, a French bakery specializing in traditional canelés since 1988. This project, for a Design for Print course, focused on creating a paper box to hold four of their canelés.
La Maison Baillardran, a French bakery specializing in traditional canelés since 1988. This project, for a Design for Print course, focused on creating a paper box to hold four of their canelés.
La Maison Baillardran, a French bakery specializing in traditional canelés since 1988. This project, for a Design for Print course, focused on creating a paper box to hold four of their canelés.
CHALLENGE
CHALLENGE
CHA-
LLENGE
The challenge was to design functional packaging for four canelés that visually communicated Baillardran's heritage and the gourmet nature of their product.
The challenge was to design functional packaging for four canelés that visually communicated Baillardran's heritage and the gourmet nature of their product.
The challenge was to design functional packaging for four canelés that visually communicated Baillardran's heritage and the gourmet nature of their product.
BRAND STRATEGY
BRAND STRATEGY
BRAND STRATEGY
The strategy involved researching the Baillardran brand to understand their existing visual language and identify suitable packaging dielines. The design aimed to be elegant and reflect the traditional yet high-quality nature of their canelés.
Deliverables: Print-ready box layout and design files.
The strategy involved researching the Baillardran brand to understand their existing visual language and identify suitable packaging dielines. The design aimed to be elegant and reflect the traditional yet high-quality nature of their canelés.
Deliverables: Print-ready box layout and design files.
The strategy involved researching the Baillardran brand to understand their existing visual language and identify suitable packaging dielines. The design aimed to be elegant and reflect the traditional yet high-quality nature of their canelés.
Deliverables: Print-ready box layout and design files.
Category
Category
Category
Academic Project
Academic Project
Academic Project
Involvement
Involvement
Involvement
Individual
Individual
Individual
Year
Year
Year
2023
2023
2023
Role / Services
Role / Services
Role / Services
Researched the brand to collect asset, selected a packaging dieline, and prepared the print-ready box layout and design files
Researched the brand to collect asset, selected a packaging dieline, and prepared the print-ready box layout and design files
Researched the brand to collect asset, selected a packaging dieline, and prepared the print-ready box layout and design files
Thanks for checking!
Thanks for checking!
Thanks for checking!
Got a new project you think I'd be a good fit for? Feel free to reach out!
Got a new project you think I'd be a good fit for? Feel free to reach out!
cuc.creative@gmail.com
0357 47 27 95